The residents’ fond memories and nostalgia for the once thriving Nihonbashi area eventually transformed into an aspiration to restore its former glory. With a strong desire to make Nihonbashi even more vibrant by creating new attractions while preserving its culture and traditions, the “Nihonbashi Revitalization Plan” was established.
The “Nihonbashi Revitalization Plan” to bring back the bustling atmosphere to Nihonbashi
In March 2004, Coredo Nihonbashi (Nihonbashi 1-Chome Building), a new commercial facility developed by Mitsui Fudosan Co., Ltd. was built on the site of the closed Tokyu Nihonbashi department store. This led to the start of the “Nihonbashi Revitalization Plan,” a joint public-private-local initiative, which has now taken a major step forward in reality.
In order to restore the bustle and liveliness to Nihonbashi, which once flourished as the cultural and economic center of Japan, the entire Nihonbashi area is currently undergoing a revitalization effort, and various revitalization measures, ranging from cleanup activities to events aimed at attracting customers and disseminating information, have been initiated. By continuously conducting such activities, more and more new visitors have been coming to Nihonbashi, and a sense of urban mobility and circulation has begun to emerge.
Preserve
Culture of the city, night life in Nihonbashi, local community, heart and soul of the Japanese, historical buildings, etc.
Revive
Scenery, function, and liveliness of the city lost with the development of the economy and transportation.
Create
Adding new functions for the next generation.
The Nihonbashi Revitalization Plan is engaged in a number of initiatives to bring back vitality to Nihonbashi and to promote the development of a better city.